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Why Marketing? Building Momentum to Profit

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Develop and execute a marketing plan that will help you find and grow customers on a consistent basis, as well as turn marketing competencies into new profits.

Discover why marketing is critical to success and has the power to drive your margins and profits to new levels.  
Price: $39.95



Table Of Contents

•  Introduction to Marketing
•  Getting Started with Marketing
•  Creating a Marketing Plan
•  Tools for Building Marketing Momentum
•  Finding and Growing Customers
•  Being More than Just a Printer
•  Market Specialization vs. Product Specialization
•  Target Marketing
•  E-Marketing and E-Commerce
•  Investing in Marketing
•  Sample Marketing Plan

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