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Diversifying with Packaging Services: Unlocking Hidden Profit Potential

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Understand the market drivers and industry culture of packaging and how to successfully add packaging as a profitable complement to your existing print business.

Written by industry insider Ted Namur, former executive at Kraft Foods, this is a "must read" for commercial printers looking to enter this market, existing suppliers looking to expand their business, design and production students, and industry educators.
Price: $39.95

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Table Of Contents

•  Packaging Basics
•  Packaging Market Drivers
•  Packaging Market Culture
•  Technology-packaging Production Process
•  Lithography Opportunities and Barriers
•  Flexography Opportunities and Barriers
•  Gravure Opportunities and Barriers
•  Digital Printing Opportunities and Barriers
•  Other Dedicated Packaging Printing Processes
•  Business Specifications and Core Competencies

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