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Print Selling Made Simple

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Expert collection of 50 tips for every print sales rep, print company owner, print GM and anyone else who works with professional print buyers today.
 
This book is a must-read that's chock full of insights for selling print in an ever-changing industry.
 
Print sales reps need to get a better understanding of their customers: 
    •  What are their challenges?
    •  What keeps them up at night?
    •  How should printers approach the sales cycle?
    •  What qualities are print buyers looking for in their service providers today?

 This book shares all of these insights — and much more!

Price: $19.95

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Description

Table Of Contents

About the Author

Margie Dana, a former print buyer, is the founder of Print Buyers International (PBI) and its member-based organization, Boston Print Buyers. These professional organizations cater to print customers worldwide through education, an annual buyers conference, Print Buyer Boot Camps, and networking opportunities.

Margie's perhaps best known for her weekly enewsletter, Margie's Print Tips, which she's published weekly since 1999 in an effort to build bridges in the industry. For years, Margie has been a popular speaker at industry events here and abroad. Her clients include print company executives who rely on her to help steer their marketing campaigns and make their online efforts more customer friendly.


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